By: Benjamin Williams
The importance of doing business internationally grows more significant every year. It is important to remember that not only does international business open up a world of possibilities, it also comes with risks you might not have considered before. This makes understanding your international intellectual property rights and how to fully protect your products and ideas all the more vital.
Intellectual property rights are exclusive rights given to creators to protect their creations for a specific period of time. These rights are granted through multiple different methods, including copyrights, trademarks, and patents. Before you can successfully export your products internationally, you must ensure that your products are fully protected through the right methods and in the right countries.
Trademarks and Service Marks
According to the USPTO, a trademark is “a word, phrase, symbol, or design that identifies and distinguishes the source of the goods of one party from those of others.” Trademarks protect any logos or brand names you use on your goods. This makes it illegal for other companies to use the same logo, brand name, or service mark or one so similar that it is indistinguishable from your original, which is called counterfeiting. Once you have ensured your trademark is federally registrable and legally protectable, you can move forward with the registration process.
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